Union Pacific has company, as if the University of Wisconsin wasn't looking foolish enough already.
That's not the first time ?isconsin has brought such a suit.The University of Wisconsin wants the Waukee school district to X out its W symbol, leaving some students of the suburban Des Moines school district to ask Y.
The Waukee district adopted its purple-and-gold W a decade ago after it was told by state education officials it should not use an image of an American Indian as its school symbol. The district's mascot was the Warriors, but last year students voted to change the mascot to the Spartan Warrior.
Collegiate Licensing Co., which represents the university, sent a letter to Waukee Superintendent David Wilkerson on Sept. 20, saying Waukee's W is nearly identical to the trademarked W used by the university. Wisconsin's W is red.
The university has pressured 20 schools to change their logos in the past three years because the logos looked too much like Wisconsin's.What a tone-deaf way to kill buzz. Spirit clubs don't redesign their logos to resemble losers. There's a reason Milwaukee Hamilton (opened 1966) has green-and-gold uniforms.


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