McMISTAKE. To control the discourse, control the words, as I have noted in complaining about the substitution of the grammatical term gender to mean the biological term sex. (It's a substitution that many who have made it don't even recognize.) The use of the term "McJob" to refer to a dead-end job for low-skilled workers may be inaccurate, although Jonah Goldberg notes its usefulness to those who would resist the commercial culture, and Marginal Revolution offers some thoughts on the pay packets in fast food.

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